BRANDING, MARKETING STRATEGY, AD DESIGN

f1 next generation

As part of my internship with the Miami Dolphins and Hard Rock Stadium, I was tasked to complete a group intern project to propose a new opportunity to improve the business.

This led to the development of NEXT GEN, a youth program that targets the next generation of fans and drivers with relevant educational materials in a racing-centric summer camp.

ROLE: Graphic Design/Marketing

SOFTWARE: Indesign, Illustrator, Photoshop, Aftereffects

GROUP MEMBERS: Adriana Gonzalez (Marketing & Creative), Colleen Wyrick (Ops Planning & Integration), Joey Vargas Brownlee (F1 Accounting), Isabella Iverson (Ticket Operations), Hunter Mecum (Sales Development)

BRAND GUIDE

BRAND GUIDE

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